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E-mail Newsletters: Writing Good Content
By Carl Martens | March 13, 2008
You are the expert on the market, you created your newsletter to provide expert interpretations of the market, provide answers to questions, etc.
Questions…yes, questions!
A great place to find good content for your newsletter is to look in your E-mail acrhive and look for questions that you have recently answered. There’s no such thing as a stupid question right? If someone asked the question chances are others have the same question and would appreciate an answer.
The Q&A approach to an E-mail newsletter will open up communication and promote open dialogue between you and your recipients.
Topics: E-mail Concepts |
